by Lake Furney on July 6, 2011
In part 1, we let you in on a proven strategy that we developed that our most successful clients use to dramatically boost business. We call it our ‘Triple C’, or Competition Crushing Connections, Strategy.
Use it correctly, and you can easily sew up lifetime customer loyalty from existing customers and the bigger clients and fatter contracts you’ve always dreamed of.
In part 2, we gave you the first of two ways to make those connections; by delivering unbeatable convenience. We explained how, these days, it means much more than just good customer service.
Now, let’s talk about the most potent connection you can make with any customer. It involves considering their deeper needs – beyond your products and services.
[Read the Full Article…]
by Lake Furney on June 27, 2011
In part 1, we told you about a secret weapon that we call the ‘Triple C’ – Competition Crushing Connections. You can use it to dramatically boost your business by sewing up lifetime customer loyalty from your existing customers and help you land the bigger clients and fatter contracts you’ve always dreamed of.
In this installment, we’ll show you the first of two ways to deliver the Triple C; by providing unbeatable convenience (it’s much more than just good customer service).
[Read the Full Article…]
by Lake Furney on June 20, 2011
Wouldn’t it be nice if you could a key customer locked away in an upper room of a castle… surrounded by a mile wide moat… safe from the greedy clutches of your merciless competition?
Unfortunately, that’s not likely an option. But you can do the next best thing; keep your competitors from ever getting their foot in the door.
[Read the Full Article…]
