Hosted Catalog Versus Punchout Catalog: Which Is Best for Me?
You’ve just learned from your customer that you have a choice between a hosted or punchout catalog. A hosted versus punchout catalog: how do you know what will be best for your business?
From the supplier’s perspective, there are very few scenarios where a hosted catalog is the better option.
Hosted Catalogs are:
- Plain: There is no possible way to highlight your products or your brand with a hosted catalog. It might as well be a catalog in the corner.
- Cumbersome to maintain: Updating products and pricing requires not only your effort but in some cases your clients’ time and effort too
- One of many: When you provide a hosted catalog your products become part of a larger index of products. When a user searches, they are searching all the hosted catalogs–not just your catalog.
Punchout is by far the better option. Punchout catalogs provide:
An interactive, branded webstore: your customers will shop in a searchable catalog with images, descriptions, and tools that make it easier to find exactly what they are looking for.
A way to stand out: rather than being lumped together with all the other suppliers, you and your team can plant your products and messages directly into your client’s e-procurement backyard.
Provide special offers: Punchout catalogs also give you and your team the ability to provide special offers, pricing, product availability as well as special quotes and processes.
Easy updates: Using a punchout catalog means it is also much easier to add and remove products so that your product offering is always up to date.
Contact your PunchOutCX Specialist today to learn more about how a punchout catalog will work best for your business.
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